Category: Science and technology

I was recently asked about the difference between customer focused and customer centric. For many people, these two terms are almost interchangeable, but if you …

For organizations, the focus on business growth, profits, and margins has increased exponentially, year on year. According to a recent survey of 388 CEOs by …

The recent outrage over Cambridge Analytica’s use of Facebook data has put data-driven marketing teams in the hot seat. Many people are questioning whether the …

To say that fintech is transforming the US financial sector is stating the obvious. It is rapidly transforming how people lend, invest, opt for loans, …

The global gaming industry is experiencing one of the greatest market booms since the introduction of the 8-bit console. Gaming devices are no longer limited …

The second Payment Services Directive (PSD2) is live and is all set to transform the entire payment ecosystem of Europe. So far, this new directive …

With the IPL play-offs fast approaching, all the teams are scrambling for points at this stage of the tournaments and points are exactly what the …

As KKR takes on CSK today at the iconic Eden Gardens in Kolkata in IPL 2018, there are quite a few things that KKR need …

Thanks to social media, it’s easy to gauge the popular sentiment around key events such as gaming tournaments. Social media analytics can provide tremendous insight …

What’s the connection between social media and the IPL season? Can it be used to determine the winners of the IPL matches before the match …

The IPL league standings were shaken up yesterday, following a huge victory by Royal Challengers Bangalore (RCB) against the current holders, Mumbai Indians (MI). The …

86% of consumers use the Internet to find a local business. With most consumers now searching online for products and services, how do yours rank …